As ASDA launches its LOVELY BODY DRESS which promises to ‘shave off’ 3 inches from the waistline and and inch from the hips through built-in control panels to smoothen stomachs, shapen thighs and lift bottoms, we thought we’d share some of our favorite black and white ‘illusion’ dresses from designer chic to off-the-rack!

Black Halo Colorblock Dress from Saks Fifth Avenue

Hervé Léger (from Stylebob.com) & Lipsy (from Lipsy London

 Antonio Berardi (from FarFetch.com) & Torn by Ronny Kobo (from stanleykorshak.com)

All the stars have been wearing them! Kate Winslet was one of the first with a dramatic looking Stella McCartney at the Venice Film Festival in 2011, so it was only a matter of time before the rest of the world caught onto this rather miraculous short-cut to getting a great hour-glass figure à la Marilyn Monroe! 
These fantastic dresses have the incredible ability to make it look as if you’ve lost several cms on your hips and developed the tiniest of waists, showing off your curves not your ‘bumps’.

Guess by Maricano (from Flannels) & Lipsy (from Lipsy London

Just Cavalli (from veryeickhoff.com)   & Dorothy Perkins (dorothyperkins.com)

Michael Kors (from Net-a-Porter) & Jane Norman (from Jane Norman)