|H&M First Ever Catwalk Show in Paris Fashion Week|
H&M presented its first ever catwalk show during PARIS FASHION WEEK last night! Styled by George Cortina the brand’s first major collection for the season was modelled by models such as Cara Delevingne, Isabeli Fontana and Arizona Muse.
The specially constructed venue in the garden of the Musée Rodin was decorated like a dream apartment full of the party elegance of the ’70s Paris.
Available in around 200 stores worldwide as of the 5th of September this year, the collection comprised of tailored shapes with delicate dresses to create a tomboy spirit. Open-backed sequin dresses and embellished and fringed shoulder pieces offer a delicacy and sense of faded grandeur, while knitwear offers intricate cable knit sweatwear.
VIP guests who wore H&M included: Lizzie Jagger, Ashley Olsen Carine Roitfeld, and Pixie Geldof amongst others.
The after show party offered entertainment with performances by French artist Owlle as well as 2 Many DJ’s.